Confront new realities and pivot to optimism!
NYPA’s spring convention speakers will share game-changing strategies to help you thrive in this new era. Managing a hybrid workforce, transforming print focused sales organizations to full-service media sales outlets, increasing efficiencies, improving your website, using newsletters to generate revenue and engagement, audio news stories, social media polices and best practices, journalism ethics, community engagement, campaign strategies to drive donations, the power of case studies in selling ads, business valuation and business succession planning, membership models, and a whole lot more, including inspiring keynote speakers, Better Newspaper Contest Awards, cutting edge trade show vendors, and valuable networking opportunities. Mark your calendar today and plan to join your colleagues in Saratoga – let’s play to win!
So, who’s speaking?
Russell Viers – One of the number one transition experts in the publishing world – for all things digital, he’ll teach your team to increase productivity and improve quality. InDesign, Photoshop, Illustrator and more…
Ryan Dohrn – how to sell traditional media to print haters…making the case for local newspaper advertising…20 new revenue ideas in 20 minutes…acquiring and retaining good salespeople…creating a 360 sales culture
Renee Tacka – moving from a mass marketing focus to navigating a chaotic, deeply fragmented, highly targeted communications environment…developing sales strategies…customer analysis…coaching, motivating and growing sales teams
Jon Miosky – prospecting tips to drive sales – carving out your clients’ niches
Francisco Vara-Orta – backgrounding like a boss
Scott Libin – writing ethically and inclusively
Tom Sullivan – photo copyright
The Solutions Journalism Network
Tim Schmitt – growing audience
Claudia Prat – video for beginners – VR/360 technology
Annie Rudd – credibility of news images
John Kirtley – video storytelling – commitment beyond the newsroom
Shoshanah Bewlay – FOIL and Open Government
Christopher Wink – journalism as a business strategy
Libel hotline attorneys – case studies
Judy Patrick – editors’ roundtable
Cliff Luster and Gavin Menu – publishers’ roundtable
Ken Paulson – keynote speaker, Director of Free Speech at Middle Tennessee University, former president of the Newseum and President of the Freedom Forum’s First Amendment Center.
The right time to re-focus your company and to re-energize your staff is now.
Did we mention our special “bring the whole team” pricing promotion?
Register one person, pay $299
Register two people, pay $299 (that’s Buy one, get one free!)
Register three people, pay $299 (that’s Buy one, get two free!)
Register four people, pay $299 (that’s Buy one, get three free!)
***Fifth registrants and all other registrants after five pay Only $69 per person!
But that’s not all –
We’ll have a huge trade show with vendors featuring the latest and greatest technology tools, commercial printers, platforms, designers and more!
Plus, networking opportunities galore and of course our famous and fabulous Friday night Fourth Estate Gala featuring the best food, drink and entertainment ever! (Ask your colleagues – that’s not an exaggeration)
Join us April 29th and 30th at the Gideon Putnam Hotel and Conference Center in spectacular Saratoga Springs, NY for the best newspaper conference in the country.
Book your room today.
Hotel: $144 per night
Gideon Putnam Resort — GROUP code 9NG4AB
Reservation cut-off date is March 28, 2022
Conference registration coming soon.