Contact Us(518) 464-6483





NYPA’s single largest training event is the annual spring convention. Regional seminars are also offered throughout the year at a variety of locations throughout New York State.

NYPA also offers web-based training for advertising personnel, at an affordable price, whenever you need it. NYPA’s on-demand, Web-based training program for advertising sales people provides a simple, cost-effective way to train newly-hired salespeople, or to provide a motivating refresher for existing staff. Contact Richard Hotaling at 518-464-6483 or via email at for more information.

Members requiring specialized training should contact Jill at 518-464-6483 or via email at for more information.


New Hires Online Advertising Sales Training

Available online, when you need it.

The bottom line in the newspaper business is dictated by how successful you are in selling advertising space. A well trained sales force is an integral part of that, which is why NYPA’s on-demand web based sales training program, is just right for you. Whether you use it with a new hire to create a top performer, or as a motivating refresher course for your experienced salespeople, you’ll get results.

NYPA’s comprehensive 13 module on-line training program, available whenever you need it, is designed to allow advertising salespeople to progress through the training modules as their own personal and professional schedules permit.

Each training module ends with a chapter review test, which is graded by an independent testing company. Test results are communicated to ad managers, as is information detailing the amount of time the salesperson took with each module, and which questions were answered incorrectly. Test results enable ad managers to track the progress of salespeople who are moving through the training modules, and to address specific competency areas where a salesperson needs more training.

Click on the following link to view a demo of the sales training course:

NYPA purchased a license for this training course, which entitles NYPA members to access the training at a substantial discount from what you’d regularly be charged (a $75 course fee instead of $219). Click here ( and follow the instructions on the log-in page to receive the special activation code that entitles you to the discounted NYPA member newspaper rate.



Webinars offered by Inland Press Association for NYPA Members

Please budget 90 minutes for each Inland Webinar, however, some Webinars may run only 60-75 minutes in length.
Length of Inland Webinars varies based on content and audience interaction.